Native Instruments Joins inMusic Portfolio, Promising Continued Investment
Native Instruments, known for its popular music production software and hardware like Traktor and Kontakt, is set to become part of the inMusic family. This acquisition brings Native Instruments under the same roof as other established music technology brands such as Akai Professional and Moog Music.
According to Nick Williams, CEO of Native Instruments, this move represents a “fresh start” that will ensure the continuity and growth of all its brands, including iZotope, Plugin Alliance, and Brainworx. The company had been seeking a buyer and entered bankruptcy proceedings in Germany prior to this announcement.
This integration builds upon a history of collaboration between Native Instruments and inMusic. Notably, a partnership announced in 2025 brought NKS integration to Akai Pro and M-Audio controllers, and for the first time, introduced Native Instruments’ extensive sound libraries to the MPC standalone platform. This prior collaboration highlights the synergistic potential and shared vision between the two organizations.
Business Style Takeaway: This acquisition by inMusic signifies a positive development for users of Native Instruments products, suggesting sustained innovation and product development. For professionals and creators in the music industry, this consolidation could lead to enhanced integration between different hardware and software ecosystems, potentially streamlining workflows and expanding creative possibilities.
Source: : www.theverge.com