French leather goods brand Longchamp announced on Tuesday, July 22, that it has entered into a perfume licensing agreement with French company Interparfums, effective immediately and running until December 31, 2036.
“Under this exclusive global agreement, Interparfums will assume responsibility for the creation, development, production and distribution of the fragrance lines in Longchamp brand stores and through selected distribution channels such as department stores, perfume shops and duty-free shops,” the two companies said in a joint press release.
Interparfums and Longchamp plan the first launch in 2027 .
The Interparfums group holds fragrance licenses for brands such as Boucheron, Lacoste, Karl Lagerfeld, Van Cleef & Arpels and others. It also manages the Lanvin and Rochas perfume brands, and recently announced the acquisition of the Goutal brand from the South Korean group Amorepacific.
Interparfums revenues in 2024 were 880 million euros.